NBC Being Sued For Having Dyslexia

From Media Bistro:

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“NBC News has been slapped with two lawsuits, one by a former freelance producer, the other by a Michigan construction worker who was wrongly identified as being “Caught on Camera.”

Keith Todd is suing NBCUniversal for being identified as a criminal during an episode of MSNBC’s “Caught on Camera.” The person police actually arrested is a man named Todd Keith.

After Keith Todd sent MSNBC a letter asking for a retraction, the network stopped airing reruns of that episode, and also pulled footage from its website. In his lawsuit, Todd cites public humiliation and loss of employment income as the results of MSNBC’s mistake.”

http://www.mediabistro.com/tvnewser/two-lawsuits-filed-against-nbc_b224801

NBC Not Drinking Twitter’s Viewership Kool-Aid Yet

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(Photo credit: Wikipedia)

From Recode:

“You know how Twitter is supposed to be TV’s friend?

Things look a little less congenial today.

That’s after a pointed article in the Financial Times, where a top NBC executive says that Twitter’s most important selling point to the TV industry — “We’ll deliver eyeballs to your shows” — hasn’t panned out.

That’s a red flag for Twitter, which has been trying to create a symbiosis with the TV Industrial Complex for years, and is selling that link to investors as well.

But there’s no there there, says NBCUniversal* research chief Alan Wurtzel.

He comes to that conclusion after looking at the effect of Twitter, as well as Facebook, on NBCU’s ratings during the Winter Olympics. Wurtzel saw lots of chatter about Sochi on social media, but none of that seemed to translate to increased viewership.”

http://recode.net/2014/04/28/nbc-pokes-a-hole-in-twitters-tv-story/